Tag: Editorial

Feb 11
What are the four “C’s” of online marketing?

How effective is your online footprint? To find out, try searching your own business…

Feb 06
What is your NAP?

"NAP" stands for Name, Address, Phone Number. Having accurate and consistent NAPs is…

Feb 06
Keywords and your photos online!

Picture this! Imagine what happens when local customers in your area searches for…

Jan 20
Read all of HealthLocal.ca’s Marketing articles!

Links to articles on HealthLocal.ca

Jan 01
How to verify your NAP online?

As we have previously discussed, having accurate and consistent NAPs (Name, Address,…

Dec 14
What you need to know about Keywords!

All business owners want their businesses to show up front-and-centre when potential…

Dec 01
Do you have fresh online content?

Fresh content is a strong indicator of content accuracy. On the other hand, content…

Nov 29
Google wants to keep you on Google!

Google is behaving more like a website than a search engine. We've discussed…

Nov 20
Level the online playing field for small businesses

For many years, it was very difficult for small businesses, with limited resources, to…

Nov 14
What is Pull Marketing?

A pull marketing model contrasts with a traditional (push) marketing approach, in…